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Freedom Friday #2. Jurassic Park

Welcome to the second Orb Freedom Friday. The day when we break free of client briefs, budgets, ROI, deadlines, etc. And have a bit of fun.

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Campaign “Saurus / Saw-us”

To launch the new brand we devised a campaign that is all about shifting focus from the attractions to the experience of a family adventure. The creative doesn’t show the dinosaurs, but shows people reacting to them, capturing that once in a lifetime moment of seeing live dinosaurs. Using a tongue-in-cheek play on words with ‘saurus’ and s’aw us’ to add a playful tone to the brand.

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We are Orb, a creative agency built on Better. Everything we do is to make your business Better.

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